In the fast-paced realm of business strategy, the term "Blue Ocean Strategy" has emerged as a beacon of innovation and success. This revolutionary approach challenges conventional thinking, offering a pathway…
Introduction to leaders and change management Change is all around us, yet some people love change and others do not. Too much change can feel unsettling, chaotic, and tiring. Too…
Introduction to leaders and change management Part 1 introduced two linear models of change: Lewin’s Unfreeze-Change-Refreeze model and the N-step model. These are easy to follow. However, these are not…
Introduction to Leaders using internal analysis when developing strategy There is a wealth of information on strategy available for leaders. This reflects on how important strategic approaches and strategy are…
An introduction to using SWOT when developing strategy There can be considered to be three key phases when developing a Strategy. The first is (i) strategic analysis, followed by (ii)…
Introduction Effective leadership requires understanding your purpose – why you are doing something – considering how you approach this something, and then adapting what you do. The great thing is…
Introduction Completing a strategic analysis requires using tools such as PESTEL. This supports you to improve your understanding of the context you are working in. On its own, PESTEL provides…
Introduction Strategic Business Units (SBUs) have emerged as a powerful tool for small businesses and enterprises alike, enabling them to navigate complex markets, optimise resource allocation, and achieve their strategic…
Market development strategy consulting is a type of consulting service that helps businesses identify and expand into new markets. It involves analysing market trends and identifying new opportunities for growth.…
In the fast-paced world of business, understanding "The components of a marketing strategy" is your gateway to success. A well-crafted marketing strategy isn't just a luxury; it's a necessity for…